How an engagement works
The same four steps on every project: assess, prioritize, execute, measure. You always know what is happening, why, and what it is meant to change.
It starts with a growth consultation
A focused working session on your business. You leave with your five highest-impact next moves, whether or not you hire us.
What happens in the session
- Confirm your goal For example revenue growth or new locations
- Review what you run now Google profile, website, ads and follow-up, live
- Your five next moves In order, with rough timelines
- Decide what happens next If we are a fit we say so. If not, you keep the plan.
The four steps
Every project runs through them in order, then loops back for the next priority.
Assess
We start where you are. We review your Google Business Profile, website, ads, follow-up and the numbers you run the business on, against the goal you set. For a new client this starts in the free growth consultation.
Prioritize
Out of everything you could do, we pick the few moves with the most impact on that goal, put them in order and give each one a date. You see the plan before any work starts.
Execute
Our team does the work in your accounts: profiles, websites, ads, CRM automations, AI tools or custom software. Everything stays in your business name, and you see what was done each week.
Measure
We report calls, booked jobs and cost per customer, not clicks. When a project reaches its outcome, we set the next priority with you, or step back.
Then back to Assess with the next priority.
What stays the same on every project
You own every account
Website, domain, Google profile, ad accounts and CRM stay in your name. Leave anytime and take everything.
Projects, not retainers
Each engagement has an outcome and a date. When the job is done, we move to the next one or step back.
Booked jobs, not clicks
We report the numbers you run the business on: calls, booked jobs and cost per customer.
Founder-led strategy
Every plan starts with a diagnosis from a senior strategist, not a sales rep.
Questions about how we work
What happens after the growth consultation?
You leave with your five highest-impact next moves, in order. If we are a fit to do the work, the first project is scoped around them with an outcome and a date. If not, you keep the plan.
Who does the work?
Our team does, from SEO and ads to websites, CRM follow-up, AI and custom software, under one plan with one point of contact.
Do I need to give you access to my accounts?
Yes, as a user. Your website, domain, Google Business Profile, ad accounts and CRM stay in your business name, so access is yours to grant and remove.
How will I know what is being done?
You see the work done each week, and results are reported in calls, booked jobs and cost per customer.
What happens when a project is finished?
We measure it against its outcome, then set the next priority with you. If things are going well and you want to scale back, you can.